The advertisement features a 'school of christmas' which teaches students how to deal with problems usually encountered around the Christmas period, such as untangling fairy lights and assembling a snowman.
Usually Christmas advertisements feature a heartwarming story. However, this Lidl festive themed advertisement uses a humorous tone of voice to get the audience in the festive spirit.
Although it has surfaced surprisingly early, I believe Lidl have done a great job in getting people excited for Christmas by highlighting some of the problems we have all faced at this time of year.
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