Sunday, 27 September 2015

The Google Rebrand

It's not often such a huge company decide to rebrand their iconic logo or font; however minuscule the change may be. Recently, Google have scrapped their 3-D font/logo and replaced it for a more simplistic Sans-sheriff font with solid and bright colours.
Googles rebrand
Although the change may seem pretty insignificant, the more simplistic and minimalist style could be in reference to their parent company Alphabet. It is also progressing with the trend of the world at the moment. People in general appear to prefer a more minimalist style as opposed to over complicated.

Some people have gone as far as to correct their updated logo.
a correction of Google's new logo.
All in all for such a subtle change their has certainly been a lot of discussion about it, just showing the enormity of Google as a brand.

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